flowpeek/why Flowpeek / an alternative to Google Analytics 4
Flowpeek. Ready-made analytics for decisions in your store.
With Flowpeek you get tracking configured for you, ready-made store reports and a consultation in the first month. You have a way of working from day one: choose a product, check the path to purchase and prepare a specific change. We get everything running within 48 hours.
30 days for PLN 0 · first payment after the trial · cancel anytime · ready dashboard in 48 hours
01 / What you gain
A ready start and help with the first decisions
We connect the store, configure tracking and check the data within 48 hours. In the first month, during a consultation, we go through a chosen problem in your store and the reports needed to investigate it.
02 / What you gain
From a drop in the funnel to the spot worth fixing
Pick a product that gets viewed without being bought, check progression to the cart and watch sample visits to pinpoint a specific part of the page to test.
03 / What you gain
Intent your marketing can use
Flowpredict helps you gauge interest before the cart. An automation can add a label or update the data of a recognized contact with the right consent in your marketing tool.
Dashboard · store results, recommendations and real-time traffic.
Flowpeek in daily work
Start your store review from a ready-made panel.
Check the results and current traffic, choose the area that needs attention, then open the product report or the visit journey. This review should end with a task for the team and the report you'll come back to after the change.
Store results as the starting point for analysis
Current traffic next to sales reports
A specific next report to check
Choose Flowpeek if this is your goal
Choose Flowpeek to put data to work in your store's daily tasks.
Start with a product that gets viewed but rarely ends up in the cart. The funnel shows at which purchase step visits end. Visit histories help you choose which part of the page to check. In the consultation we'll agree on which fix to test and how to judge its effect.
You want your own point of reference for channels: in-store tracking and transparent sales attribution rules, with no priority for any particular ad platform.
You need to pinpoint a specific product, page or purchase step to improve.
You want to label interested contacts in your marketing tool and prepare further messaging for them.
See how you'll use Flowpeek in your store. You can check each of these areas on your own data during the 30-day trial.
01
E-commerce setup
Who prepares the data for day-to-day work?
We connect the store, configure tracking and check the data. Setup within 48 hours is part of getting started.
How the approach differs: Google Analytics 4
Reports require correct e-commerce events, e.g. product view, cart and purchase. Some platforms help send them.
02
Products and the path to purchase
Can you see at which step you lose interest?
Product reports, the funnel and recorded journeys help you pinpoint the page to improve.
How the approach differs: Google Analytics 4
Product reports and funnel explorations based on the events and product parameters you send.
03
Attributing sales to sources
The same channel can get a different share of the result.
Its own tracking and six transparent rules for splitting credit. The ad platform's name gives no priority: what matters are the observed touchpoints, the model and the time before the purchase. You compare channel results on a common basis; without a confirmed source, a sale stays unattributed.
How the approach differs: Google Analytics 4
GA4 supports attribution covering paid and organic channels. The conversion settings also offer a variant limited to Google paid channels. The scope depends on the report and configuration — GA4 does not attribute every sale to Google Ads by default.
04
Behavior prediction
A model's score must be interpreted in line with its purpose.
Flowpredict shows a relative purchase propensity score and the context of its features. It helps set priorities; the score is not a percentage certainty of purchase.
How the approach differs: Google Analytics 4
Predictive metrics covering, among others, purchase, churn and revenue, available once data and model quality requirements are met.
A different number of purchases doesn't prove that one tool is more accurate. Check what the report counts, how it attributes sales to sources (attribution), and which consents, currency and order adjustments it takes into account. Data estimated by the GA4 model is not a record of a specific visit.
Differences are described based on vendor and Flowpeek documentation. Checked on . Feature availability may depend on the plan and configuration. This compares scope; it isn't the result of a joint benchmark.
Three tasks to do in Flowpeek
Prepare a specific change in your store in 30 days.
We'll prepare the tracking and reports; you choose one important question about your store. Go from the result through examples of behavior to a task whose completion you'll check in the next review.
Task 01
Where do customers abandon the purchase?
The conversion result has changed. You need to pinpoint the process step and the page worth checking.
Choose a question about sources or sales with your manager and check Flowask's answer in the report.
2
In the consultation, discuss the result, the data scope and a hypothesis to verify.
3
Write down the task, the person responsible and the date to revisit the same report.
What you take from the analysis
A regular review plan with a specific task, an owner and a way to judge the effect.
Flowask shortens the path to an answer
Ask a question. Check the answer in the data.
Ask about your store data. Flowask helps you read the available reports and points to the sources where you can check the numbers. You get from a question to the specific area that needs your attention faster.
An example to try
Compare traffic sources from the last 7 days with the previous 7 days. Which channels changed the most?
The app calculates the results from its reports, not an AI model.
3AI explains
Most orders were attributed to Google Ads: 42 of 88.
Google Ads42
Meta Ads27
Organic traffic19
Source: Traffic sources report · October 1–31
Flowask · the question, numbers from the report and an explanation. Illustration with sample numbers.
First steps with Flowpeek
Put your data to work on concrete actions.
In a consultation during the first month we help you read the reports and choose areas to work on. Start with these tasks on your own store data.
01
Find the step to improve
Pick a product that draws interest, check progression in the funnel and open sample journeys.
02
Check the basis of the result
For the chosen period, review the definition of sales, the currency, adjustments and the share of attributed orders.
03
Prepare a label for interested contacts
Choose the Flowpredict score at which a contact should get a label — a tag. Check it on a recognized contact with the right consent.
30 days of Flowpeek for PLN 0
Start with a ready dashboard. See what you can improve.
Finish the trial with a hypothesis for improving the purchase, a clear explanation of the chosen channel's role and a routine for using Flowpeek reports.
01 / Start
Choose your store and questions.
Start a 30-day trial for PLN 0. Name the tasks you want to complete and the people who will use the reports.
02 / 48 hours
We take care of the setup.
We connect your store, configure tracking and integrations, and check the data. You get a ready-to-use dashboard.
03 / First month
Work with your own data.
Complete the tasks you chose. In a consultation we help you read the reports and fit the workflow to your store.
04 / Wrap-up
Choose your next action.
Pick the product, page or customer segment you want to work on. Come back to the report to check the effect of the changes you made.
What you'll check in the first month
Can you explain selected differences in orders?
Have you found a specific purchase step worth checking?
Can the team go back to the report without another setup?
One subscription gives you reports, behavior analysis, Flowpredict and automations. The Flowpeek team prepares the setup and helps you use your first data during a consultation.
fromPLN 589
net per month · Start plan
Start: 1 store / domain and up to 1,000 orders per month. Your subscription is calculated automatically from orders and domains in every period and shown in the dashboard. For 2 or 3 domains you need at least Growth; separate language-version domains count individually.
Live traffic, sources, journeys and the funnel show the path from entry to purchase.
You see the sales context
Connect products and orders with where customers come from and what they do in your store.
You find answers faster
Reports and an AI assistant take you from a question to numbers you can check.
We configure Flowpeek for you in 48 hours
Consultation in the first month
30-day trial on your store's data
Questions and answers
Good to know before you start.
Why choose Flowpeek when GA4 is free?
You pay for a done-for-you setup and for putting the data to work in your store. We set up tracking on the site, configure connections with the store, check the data and give you reports on products, the funnel, journeys and marketing. In the consultation in the first month we work on your question and the next step. You can test this process on your own store for 30 days for PLN 0.
What will I prepare during the consultation in the first month?
Pick a question your team is working on, e.g. why a frequently viewed product doesn't lead to purchases. We'll help you choose the report, read the result and agree on the next step: checking the page, a fix to test or rules for contacting interested people. The goal is a task you can come back to after the meeting.
Does Flowpeek need data from GA4 to measure behavior?
No. The Flowpeek tracker records page views and interactions directly in the store. Orders and ad data are added through the relevant integrations. The tracking scope also depends on configuration and consents.
How can I use prediction beyond the report itself?
Combine a threshold on the relative 0–100 score with behavior conditions and a supported action in your marketing tool. For example, you can tag a recognized contact. The score is not a percentage probability of purchase, and you run the messaging in the connected platform.
Does Flowpeek automatically take over the conversions used in Google Ads?
No. Flowpeek has its own tracking, attribution and ad data integrations. Conversions used to optimize campaigns and audiences are a separate configuration; setting up Flowpeek doesn't switch them over on its own.
What do I get during the 30-day Flowpeek trial?
You start for PLN 0. We set up Flowpeek in 48 hours: we configure your store, tracking and integrations and check the data. You get a ready-to-use dashboard and a consultation in the first month. Use the trial to complete the tasks described above in your store.
How will I know my plan and the fee after the trial?
Your plan is set automatically each period based on the number of orders and domains, and you can see the plan for the next period in the dashboard. Start costs PLN 589 net per month and covers 1 store / domain with up to 1,000 orders. For 2 or 3 domains you need at least Growth; a separate domain for a language version counts separately. Growth includes 1 hour with an analytics consultant every month. You'll find the plan rules and thresholds on the pricing page.
How do I cancel my Flowpeek subscription?
You can cancel in the dashboard at any time. Cancellation takes effect at the end of the current period; the next payment won't be charged.
30 days on your own data
See what Flowpeek will change in your work.
Try Flowpeek for 30 days for PLN 0. We set up a ready dashboard in 48 hours and help you use the reports during a consultation in your first month.